Bally introduce their beautiful online store to Australia - A AW18 Exclusive

06 September 2018




Swiss luxury brand Bally has announced the launch of its new fully localised Omni-channel digital flagship store in Australia.


Having maintained a physical presence there now for twenty years and with seven stores across the country, the Swiss luxury brand now offers an exceptional online journey from order to delivery with


The site is optimised for mobile, so customers throughout the country can now access all stock, at any time, even on the move. You can buy any product anywhere in Australia and have it shipped for arrival next day, with free delivery. And with a full range of payment methods as well as the opportunity for customers to collect and return online orders in store, the online experience is as seamless as you’d expect.


To celebrate this in unique Black Magazine style, our Australian fashion editor Chris Lorimer and regular contributing photographer Scott Lowe shoot this exclusive of the current Fall ’18 offering, a full and unique collection encompassing ready-to-wear, shoes, eyewear and accessories.



Photography: Scott Lowe at Debut

Fashion Editor: Chris Lorimer

Makeup and Hair: Chris Coonrod at Union using Sachajuan

Casting and Production: Chris Lorimer

Fashion assistant: Tomasz Sierakowski



Ace at Kult 

Evan at Chadwicks

Shimma at Kult 

Zinnia at Debut  


Special thanks to Baker St. Studios and The Front 


All clothing and accessories Bally AW18

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